Audience Research
1) People aged from 15-24 are the largest proportion of cinema admissions in the UK.
2) The Hangover part 3 was the most successful comedy.
3) Les Miserables which is a musical was most popular with the over 50's.
4) Men prefer Thrillers, Action, and Comedy films.
5) Women prefer a broader range for example , they enjoy One Direction and Frozen.
6) UK appeal more to females.
7)The three most popular films for the 7-14 age group was One Direction This is Us , Wreck-It Ralph and Despicable Me 2. This tells us that the younger audience prefer happy animated films or real life.
8) The three most popular films for the age group 35-44 were Frozen, The Croods and Jack and the Giant Slayer , this tells us that adults still enjoy animated films as much as children. This is why animation is the most successful at the box office because it appeals to everyone.
9) The most popular films for age 25 - 34 are Django Unchained, Fast & Furious 6 and Rush.
10) Films that were popular for the middle class were films like Rush, Captain Phillips , Oz the Great and powerful and Fast & Furious 6.
11) From observing the tables it is clear that all different types of films suit diffrent types of people and ages.
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